Being there is unlike anything else


The Eczacıbaşı Group, co-founder and leading sponsor of the Istanbul Foundation for Culture and Arts, has prepared a film for the Foundation’s 45th anniversary entitled “Being there is unlike anything else”.

Every year, as the leading sponsor of the Istanbul Foundation for Culture and Arts (İKSV), the Eczacıbaşı Group prepares a special communication campaign at the start of the festival season to raise public awareness and interest. This year, on the occasion of İKSV’s 45th anniversary , the Eczacıbaşı Group has prepared a film called “Being there is unlike anything else”, in which festivalgoers describe how “being there” has enriched their lives.

Since its establishment in 1942, the Eczacıbaşı Group has considered contributions to social development in the fields of culture, art, science and sports to be a fundamental Group responsibility. To this end, it has founded or co-founded professional business organizations, research institutes, educational institutions, cultural foundations and scholarship funds in these areas, several of which it continues to support in a variety of ways.

The Istanbul Foundation for Culture and Arts, founded 45 years ago on the initiative of Dr. Nejat F. Eczacıbaşı, the Group’s founder, organizes four annual festivals (Music, Film, Theater, and Jazz) and two biennials (Istanbul and Istanbul Design) as well as numerous art and cultural events throughout the year. İKSV also plays an influential role in the discussion and development of sustainable cultural policies. As İKSV’s leading sponsor, therefore, the Eczacıbaşı Group has prepared a film called “Being there is unlike anything else”, in which festivalgoers describe how “being there” has enriched their lives.